At Ipsos in MENA, the region is recognized as one of extraordinary growth, diversity, and opportunity. For nearly four decades, Ipsos has built trusted partnerships across MENA with clients and institutions, providing the insights needed to navigate fast-changing markets and societies. Today, the focus is on combining the depth of Ipsos’ global expertise with strong regional understanding, leveraging innovation, AI-driven intelligence, and unparalleled knowledge to deliver real impact.

As markets continue to evolve, Ipsos in MENA evolves alongside them. As the region’s leading research and advisory firm, Ipsos continues to invest in its people, capabilities, and technologies to stay ahead of change. At the same time, commitment to clients remains steadfast, supporting better decisionmaking grounded in integrity, rigor, and independence which are the core values that define the Ipsos brand worldwide.

Looking ahead, Ipsos remains driven by a clear purpose to empower clients, teams, and societies with knowledge that inspires progress, fosters growth, and shapes a better future for the MENA region and beyond.

Locally, Ipsos has been operating in Jordan and Iraq since 1998. Leveraging digital, innovative, and AI-driven solutions. Ipsos ranks as the #1 most innovative insights and analytics company (according to GRIT).